'No matter where your data sources are, we will bring that data in and normalize the definitions. If not normalized, two different parts of organization can draw different conclusions. ' Rick 'Ozzie' Nelson, Microstrategy Click To Tweet
Today’s guest is Rick “Ozzie” Nelson, Vice President and General Manager for the Public Sector, MicroStrategy Incorporated. Most listeners have heard of MicroStrategy as a company that provides business intelligence, or BI. BI is commonly interpreted as graphically presented data. Rick Nelson joins us in the studio to give a better definition of the concept of “Business Intelligence.”
‘No matter where your data sources are, we will bring that data in and normalize the definitions. ‘ Rick Nelson, Microstrategy
Today’s MicroStrategy provides much more than a visual depiction of information. In today’s federal government, professionals access from a smartphone as often as a desktop. For this reason, MicroStrategy begins the discussion with data that is friendly to a small screen.
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It doesn’t end at the presentation layer. Using proprietary technology, MicroStrategy takes piles of data sets and can make sense of the critical information as contrasted with the misleading data. The term they use is the “semantic” layer.
Combining small screen friendly presentation with a deeper understanding of data sets, MicroStrategy moves information from artificial intelligence to what the term “Hyperintelligence.” This phrase describes as a word means that federal information technology professionals can get more information out of the tools they possess.
Rick “Ozzie” Nelson ends the conversation with his observances on concepts like machine learning and voice search. End users are using voice to gather information to make decisions. If that is the case, then organizations must consider voice when presenting data points to analyze complex problems.